French Phrase
Dans un autre magasin, c'est moins cher.
Meaning
Literally, 'In another store, it is less expensive.' The speaker is comparing the price of an item they found elsewhere and noting that the other shop offers a better deal.
When to use
Use this sentence when you are shopping and want to point out that a product is cheaper at a different shop, either to a friend, a salesperson, or when negotiating price.
✦Grammar Breakdown
Dansunautremagasin,c'estmoinscher.
Dans (preposition)
Introduces a location; here it means 'in' or 'at' a place.
un autre (indefinite adjective)
Means 'another' or 'a different'; agrees in gender and number with the noun that follows.
c' est (contraction)
Contraction of "cela est"; used to point out a fact or observation.
moins (comparative adverb)
Used to form the comparative "less"; placed before the adjective it modifies.
cher (adjective)
Means 'expensive' when used alone; with "moins" it becomes 'cheaper'.
🗨In Conversation
Tu as trouvé le même pull ?
Did you find the same sweater?
Oui, mais dans un autre magasin, c'est moins cher.
Yes, but in another store, it's cheaper.
✕Common Mistakes
Dans un autre magasin, c'est plus cher.
"plus cher" means 'more expensive', the opposite of the intended meaning.
Dans un autre magasin, c'est moins plus cher.
Avoid double comparatives; only one comparative adverb (moins or plus) is needed.
Dans un autre magasin, c'est moins cher que.
If you add "que", you must complete the comparison (e.g., "c'est moins cher que ici"). Leaving it hanging is incorrect.
↔Alternatives
Dans un autre commerce, c'est moins cher.
In another shop, it's cheaper.
Chez un autre vendeur, c'est moins cher.
With another seller, it's cheaper.
Dans un autre magasin, c'est moins coûteux.
In another store, it's less costly.
Cultural Tip
French shoppers often compare prices openly and will say "c'est moins cher" to highlight a better deal. "Magasin" is a generic term for any retail outlet, while "boutique" usually refers to a smaller, specialized shop. Remember that "cher" can also convey emotional value (e.g., "c'est cher à mes yeux"), so context matters.

