Italian Phrase
È super creativo.
Meaning
Literally ‘He/She/It is super creative.’ The phrase is informal and stresses a very high level of creativity, often used to compliment a work of art, design, or an idea.
When to use
Use it in casual conversation, on social media, or when giving enthusiastic feedback to a friend, colleague, or a young creator. It’s not appropriate for formal reports or academic writing.
✦Grammar Breakdown
Èsupercreativo.
È (essere)
Third‑person singular of the verb *essere* meaning ‘is’; it contracts the subject pronoun (he/she/it).
super (intensifier)
A colloquial, invariable intensifier borrowed from English, equivalent to ‘very’ or ‘super‑’. It does not change with gender or number.
creativo (adjective)
Adjective meaning ‘creative’; it must agree in gender and number with the noun it describes (creativa, creativi, creative).
🗨In Conversation
Hai visto il nuovo logo? È super creativo.
Did you see the new logo? It's super creative.
Sì, davvero impressionante! Lo hanno fatto in poche ore.
Yes, really impressive! They made it in just a few hours.
✕Common Mistakes
È super creativi.
The adjective must agree with a singular subject; use *creativo* (masc.) or *creativa* (fem.)
È supera creativa.
Do not add an Italian ending; *super* stays unchanged regardless of gender or number.
È super creativo (in a business report).
In formal writing avoid *super*; replace with *molto* or *estremamente*.
↔Alternatives
È molto creativo.
He/She/It is very creative.
È davvero creativo.
He/She/It is truly creative.
È estremamente creativo.
He/She/It is extremely creative.
Cultural Tip
‘Super’ is a loanword from English that became popular in Italian youth slang in the 1990s. It adds a playful, informal tone. In formal contexts Italians prefer ‘molto’, ‘estremamente’ or ‘veramente’. Also remember to match the adjective’s gender and number – e.g., *È super creativa* for a woman or a feminine object.

