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French Phrase

Cet article est en promo ?

/sɛt aʁ.tik‿ɛ t‿ɑ̃ pʁo.mo/
Meaning"Is this item on sale?"
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Meaning

The sentence asks whether a specific product is currently discounted. It uses the informal shortcut “promo” instead of the full word “promotion,” which is common in everyday French, especially in shops and online stores.

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When to use

Use this question when you spot an item in a store, market, or on a website and want to confirm if it’s being sold at a reduced price. It works well in casual conversation with sales staff or friends, and in written chat or email inquiries about a product.

Grammar Breakdown

Cetarticleestenpromo?

1

Cet

Demonstrative adjective used before masculine singular nouns that begin with a vowel or mute h.

2

article

Masculine singular noun meaning “item” or “article.”

3

est

Third‑person singular present of the verb être (to be).

4

en

Preposition meaning “in” that forms the idiomatic expression “en promo” (on sale).

5

promo

Colloquial abbreviation of promotion, used for a temporary discount.

6

?

Question mark signals an interrogative tone; in spoken French the intonation rises at the end.

🗨In Conversation

A

Cet article est en promo ?

Is this item on sale?

Oui, il y a 20 % de réduction aujourd'hui.

Yes, there’s a 20 % discount today.

B

Common Mistakes

  • Cette article est en promo ?

    “Article” is masculine, so the correct demonstrative is “cet”.

  • Cet article est promotion ?

    The idiom requires the preposition “en” – you can say “en promotion” or the colloquial “en promo”, not just “promotion”.

  • Cet article est promo ?

    Missing the preposition “en”. The correct form is “est en promo”.

Alternatives

  • Cet article est‑il en promotion ?

    Is this item on promotion?

  • Y a‑t‑il une promotion sur cet article ?

    Is there a promotion on this item?

  • Ce produit est en solde ?

    Is this product on clearance?

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Cultural Tip

In French advertising, “promo” is the go‑to word for a short‑term discount, especially in supermarkets and e‑commerce. “En solde” usually refers to larger, seasonal sales (e.g., winter or summer sales). In a formal setting, you’d prefer the full form “en promotion” or the inversion “Cet article est‑il en promotion ?”.